Video Guidelines

Camera Settings

1920 x 1080, 24 (or 23.976) FPS

Horizontal video is the most versatile, however if you’re shooting video and/or b-roll for IGTV and IGTV only, vertical is ideal.

Best practices

The easiest footage to make look great is well-lit, smooth/stable, and focused.

vlog Shot List

special event Vlog:

Overall, special events should include a shot with audio of you describing the event, the purpose of the event, and why you’re excited to be there. For speaking engagements, the meat of the video will normally be the captured video+audio of you speaking (this can normally be given to you by the event organizers).

To pace-up the video, add interest, and hook people early, you’ll need to capture some of the following b-roll:

• Travel Footage

  • Driving

  • Flying

• Shots of Venue Empty and/or Full

• Back-Stage and/or Greenroom Preparations

• Signage and applicable print materials

• Crowd Footage

  • Taking Notes

  • People Listening/laughing

  • People clapping when speaker enters + exits

Travel Vlog:

Travel Vlogs are all about the footage.

• Packing Footage

• Travel Footage

• Experience Footage

• Shots with audio describing where you are

Home and/or Lifestyle Vlog:

• Family Footage

  • Video-selfies together

  • Videos of each other

• Home Footage

  • Plants

  • Favorite Decor

  • Interior + Exterior Shots

• Special Moments